Tuesday 3 August 2010

JKL Clothing see no dip in workwear sales during recession

JKL Clothing the specialist online workwear company report that sales in workwear clothing continue to bring strong revenue to the company despite the current economic climate and the threat of future difficult trading conditions.
During the first quarter of 2009 many economic analysts predicted that the clothing market would enter a difficult trading period leading to many companies been forced to downsize or even close altogether.
JKL Clothing invested heavily during this period in both organisational structure and online marketing and search engine optimisation. This investment began to pay dividends during the final months of 2009 when increased website visitor numbers lead to more sales and a sharp increase in revenue and profits. Through increased profitability a situation developed whereby further investment in the company became a possibility.
Workwear was one area of the business that benefited from increased investment. JKL Clothing grew its workwear range and added market leading brands including Portwest and Dickies to an ever growing collection of garments.
Whilst a decrease in workwear clothing sales became a stark reality for many online companies JKL Clothing has bucked the trend by its proactive approach and aggressive marketing campaign. Jeff Harris the company MD comments "we looked at the overall workwear market picture in early 2009 and decided that this particular sector was well placed to withstand the economic conditions and that is why we choose to invest in this area of the business, paying almost instant dividends"
JKL Clothing hope to grow the workwear ranges on offer through their online presence and are confident that this particular market will continue to buck the trend and deliver strong profitability for the company.

JKL Clothing to supply local council with workwear

JKL Clothing have recently extended its contract with Dumfries and Galloway council to continue with the supply of workwear clothing.
The relationship with Dumfries and Galloway goes back to 2004 when JKL Clothing won the workwear supply contract. Since then we have worked closely with the council officers and helped develop an entire workwear clothing range suitable to the councils needs.
JKL Clothing have also been able to help Dumfries and Galloway council to source a wide range of workwear goods and accessories and have played their part during the recent successful development of the DG One leisure complex.
JKL Clothing have provided Dumfries and Galloway with an unrivalled choice of workwear products and garments. Their vast range of quality workwear brands such as Portwest and Dickies have meant that whatever the council's workwear clothing requirements we have always been able to draw on one of the most extensive and competitively priced range of garments available in the UK.
In an ever changing market place JKL Clothing have continued to keep pace with the workwear choices available and through selectively sourcing only the most suitable and quality garments we have always been able to meet our customers requirements.

JKL Clothing expands workwear range

JKL Clothing this week added yet more of the Portwest range to their ever increasing collection of durable workwear garments.

Here at JKL Clothing we have known for many years of the quality and durabilty of Portwest workwear clothing. Recently the Rotherham company has added to their range and JKL Clothing have wasted no time in adding these products to their own collection of high quality workwear garments.

Some of the most noticeable additions include many new lines in the hi vis workwear area. One of our most popular items is the Portwest R463 hi vis bomber jacket with reflexite red braces. This particular jacket has sold well into the power station market and at under £34.00 provides high quality at an exceptionally competetive price. With an attachable hood and fleece lined collar this garment keeps the wearer warm in the most inclement of weather. Added to this the use of red reflexite for extra safety and visibilty and here at JKL Clothing we don't think you will find a warmer or safer workwear outer garment.

JKL Clothing are in constant contact with our partners at Portwest and we continue to monitor the workwear market to bring only the best quality garments and products to our customers. So look out for further additions to JKL Clothing range of workwear garments.